12 Types Of Digital Marketing In Nigeria For 2020
Digital Marketing is not just about Running Ads on Facebook or Selling Products on Instagram. There are many areas of Digital Marketing you may not have heard about or used to. This is exactly what I’m here to share with you. You may also check out my article on how to start Email Marketing in Nigeria for free.
Digital Marketing is a combination of two words, Digital & Marketing. Digital means a platform and Marketing means those activities which are performed to sell the product online. Digital marketing is an online way of promoting goods and services.
OTHERS ARE LOVING A. BEST APPS FOR JAMB, WAEC, NCEE, IJMB AND BECE B. FREE VIDEOS FOR BECE, JAMB, WAEC AND POST UTME
12 Types Of Digital Marketing in Nigeria
- Email Marketing
- Affiliate Marketing
- Social Media Marketing (SMM)
- Content Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Pay-Per-Click Advertising (PPC)
- Mobile Marketing
- Video Marketing
- Website Display Advertising
- Radio advertising
- Television Advertising
Email Marketing
Have you ever receive an email informing you about products and services and to get them fast at a discount? This is email marketing. You can market your products in Nigeria and the world in general by sending promotional emails. Check out how to get started with email marketing for free in Nigeria here.
Affiliate Marketing
Social Media Marketing (SMM)
Social Media Marketing involves advertising or showcasing your products and services on Facebook, Twitter, Instagram, Whatapp and other Social Media handles. It also involves paying influencers on social media to hype you, your product or the service you render.
Content Marketing
This involves creating high-quality content to reach your audience. It is the way of storytelling valuable information to increase awareness with the motive of getting the audience to take a profitable action. You may want to see how to create high quality content here.
Search Engine Optimization (SEO)
Search Engine Optimization involves following Google, Bing and other search engine ranking factors to ensure that your products and services appear at the front page of Google, Page one of Bing, etc.
Recommended: Onpage SEO guide
Search Engine Marketing (SEM)
SEM is a paid advertisement on Search Engines. When you Search Google or Bing, you sometimes see some results with the label Ad. If you are using Google AdWords or other search engines advertisement service to promote your products then you are engaging in Search Engine Marketing. SEM is a paid advert while SEO is not.
Pay-Per-Click Advertising (PPC)
It is similar to SEM. In PPC, marketer pays for each click that refers to his website. With search engines, almost all social networks offer PPC.
Web Analytics
Google Analytics is a tool created by Google to help website administrators keep track collect, understand, analyze, plan, report and predict the web activities for your business. Analytics is used by many as a tool for business and market research and improve the effectiveness of a website.
Recommended: How to set up google analytics
Mobile Advertising
Mobile marketing is a multi-channel, digital marketing strategy intended at reaching a targeted audience on their mobile phones, tablets, or other mobile devices through websites, email, SMS, social media and apps.
Video Marketing
Video marketing makes enormous brand awareness and spreading with efficient and explain video production of your services/sales. You can promote your products by creating a series of videos.
Website Display Advertising
This involves joining an advertising program such as Google AdSense to display and run ads placed by companies or advertisers in relevant ad networks. These ads serve as a source of revenues for online publishers.
Recommended: How to boost AdSense earning
Viral Marketing
Viral marketing refers to a post of some sort that is trendy, funny, or strange enough to garner a massive amount of shares online. Viral marketing causes an enormous spike in website traffic over a short period of time. This is hard to do but the benefits alone make the effort worth your time.
RECOMMENDED
WHAT ELSE DO YOU WANT?
- SEARCH FLASH LEARNERS
- COMPLETE JAMB GUIDE
- ABOUT BECE, WAEC AND NECO
- VACANCIES AND JOBS GUIDE
- LATEST NIGERIA SCHOOL NEWS
- ACADEMIC AND CAREER GUIDE
- SCHOLARSHIPS AND INTERNSHIPS
- SPECIAL TOPICS FOR PARENTS
- The Best Students And Parents Blog In Nigeria - Jan 26, 2021
- Jamb 2021 Exam Date, Registration And Latest News - Jan 24, 2021
- How To Test Yourself After Reading A Jamb Or Waec Topic - Jan 14, 2021
Comments
12 Types Of Digital Marketing In Nigeria For 2020 — No Comments
HTML tags allowed in your comment: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>